Masdar City Center by LAVA

Located in Masdar, UAE. Masdar City Center was developed by Abu Dhabi Future Energy Company - is the world's first eco city that was designed by LAVA.

Project's description: LAVA’s winning design for the city centre of Masdar, the world’s first eco city, includes a plaza, five-star hotel, a convention centre, entertainment complex and retail facilities. The entire area is designed as one continuous, spatial, interactive environment - a ‘loop’. The “Oasis of the Future”, a mediated outdoor space, is an open spatial experience, with solar-powered sunflower umbrellas. The future wellbeing of cities around the globe depends on mankind’s ability to develop and integrate sustainable technology.

Masdar City is the city of the future; positioned at the forefront of integrating sustainable technology into modern architectural design. Rome, Athens, Florence. Most great historical cities have had the plaza, forum, or square at their epicentre – where the life, values, ideals, and vision of the population evolved.

Equally, the centre of Masdar will be an iconic beacon that attracts global attention to sustainable technology. Masdar Plaza is “The Oasis of the Future”: a living, breathing, active, adaptive environment; stimulated by the social interaction of people, and showcasing the use and benefits of sustainable technology. The “Oasis of the Future” is conceived as an open spatial experience with all features, whether hotel, conference, shopping, or leisure, offering the highest quality of indoor and outdoor comfort and interaction.

The Plaza, just like an oasis, is the social epicentre of Masdar. 24-hour access to all public facilities is enabled through interactive, heat sensitive technology that activates low intensity lighting in response to pedestrian traffic and mobile phone usage.

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